Ian Forsyth

Managing Director, The Shannon Company

Ian has more than 25 years’ experience in Behaviour Change injury prevention programs, beginning with the Victorian Transport Accident Commission’s very first road safety campaign in December 1989 (‘Drink, Drive, Bloody Idiot’).

Prior to joining behavior change specialists, The Shannon Company, in 2013, as Deputy CEO and Executive Director, Health and Safety with WorkSafe Victoria he led the development and implementation of internationally recognised injury prevention programs that repositioned the organization and workplace safety as a community priority.

At The Shannon Company Ian plays a strategic leadership role across a range of clients including EML, the Royal Australian College of General Practitioners, the Australian Physiotherapy Association, the Australian Psychological Society, the Victorian Managed Insurance Authority and Industry SuperAustralia.

Ian is also on the boards of Ambulance Victoria and the Australian Centre for the Moving Image (ACMI).

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