Ioni Lewis

Queensland Univeristy of Technology

A/Professor Ioni Lewis has over 16 years’ experience in road safety and traffic psychology research. She is based at the Queensland University of Technology’s (QUT) Centre for Accident Research and Road Safety - Queensland (CARRS-Q) where she is a Principal Research Fellow. Ioni’s expertise is in the development and evaluation of road safety public education campaigns and advertising messages. Her work draws upon social psychological perspectives of health behaviour change, attitude-behaviour relations, and persuasion.

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