Landell Archer

CEO and Co-Founder of Elypsys, a human centred digital consultancy. Landell combines her science and technology background with her solution sales and project management experience to build comprehensive products around existing platforms. She partners with Pexip as a specialist in the project team helping clients navigate design thinking, lean product principles and agile development to get to their desired solution quickly.

Starting her own digital consultancy, Landell has been given the opportunity to apply all the learnings from previous roles with Australian technology start up and scale up companies, allowing her to create a nimble consultancy with a unique process that meets the needs of her large corporate clients and the ecosystem of partners with which she works. She passionately applies wellness science to her work and clients are able to book meetings where they’ll need to be prepared to walk, run, cycle or stand-up paddle board.

With an exercise science background she loves exploring both hard data and human factors that shape groups within society. Landell believes applying human centred design to the solutions developed is a real game changer especially in health where workflows are established. The technology needs to support those workflows and not force users into the technology’s way of working. As technology continues to evolve, the focus needs to be on the human element and delivering user experiences for health staff and patients. User Experience is human experience and any technology should complement and enhance the human experience.

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